A nice initiative launched by BMW Motorrad Italia to show the many customization possibilities of its R18 range. You can admire the results in Milan on 23 and 24 June
June 9, 2022
Si call R 18 Your Choice and it is the BMW Motorrad Italia project that allowed the creation of unique specimens starting from his very original cruiser.
They were involved in the operation about thirty dealerships scattered throughout Italywho have given free rein to their creativity by creating specials, making good use of accessories normally available.
Non-esoteric creations have arisen, or to put on a pedestal, but bikes that can be ridden quietly every day.
GThanks to a specially designed section on the BMW website, dealers have shown step by step what they were working on.
From the first sketches to the most accurate drawings, from the accessories chosen to the first details of the details created. Until you get to show the finished motiondescribing it and asking users to vote for their preferred version.
In the video that you find above we show you some of them, and that’s enough to give you an idea of the quality of the work done, but you shouldn’t miss the other creations that you find in the photo gallery below.
BMW R18 Your Choice. The best preparations to see in Milan [VIDEO]
Dmotorcycles proposed by dealers three will be chosen particularly successful and which will have a special mention.
But all custom bikes they can be admired in Milan, next Thursday 23 and Friday 24 June from 10 to 22in a room set up at platform floor of the Central Station Milanese in the event that will be called as the initiative: R18 Your Choice. Admission will be free.
The BMW R18, on sale from 2020 in the First Edition and now a range of four models, it is undoubtedly a unique cruiser.
It is starting in his 1,802 cc air-cooled Big Boxer engine and it is even more so in its philosophy.
Nulla to do with the R1200C from the late nineties, but an extremely personal proposal capable of summarizing concepts and styles from the past with state-of-the-art technologydeveloped on sports.
Looking at it in profile you can see several quotes to that R5 from 1936 which many consider to be one of the most important models in BMW history. So important that a concept was dedicated to it, the R5 Tribute exhibited at Villa d’Este in 2016, which anticipated the idea on which the R18 series was developed.
There are many details that recall the past of the Monaco manufacturer: from the double cradle steel frame that recalls the hardtails of the past, to the double-sided swingarm that integrates the shaft transmission left in view, the fork with fork covers, the spoked wheels and the design of the brake discs.
Iall with the huge twin-cylinder twin shaft and 1.802 boxer rocker arms (capable of 91 horses but above all 16 kgm of torque maximum at 3,000 rpm) managed by a electronic package modern and efficient, with three riding modes (Rain Rock and Roll), stability control and assistance systems combined with the very useful reverse gear.
A bike born to be customized and which has been designed to simplify the assembly of accessories in the spirit of pure customization. That same customization that launched the BMW cruiser and that also with the R18 Your Choice initiative shows all its potential in being able to become a unique example.
All R18 Specials can be seen here