Chanel will present its new Cruise 2022/23 collection in Monaco

Chanel will present its Cruise 2022/23 collection at a parade in Monaco, a principality with which the Parisian firm is linked due to its different designers and its collaboration with Charlotte Casiraghi. The daughter of Carolina de Monaco has been an ambassador of the traditional French brand since the legendary designer Karl Lagerfeld he chose her as one of his muses. In addition, she opened the haute couture show in mid-January in Paris by riding on the catwalk, an image that went viral in minutes.

Charlotte Casiraghi at the Chanel show in January this year. (Photo: REUTERS/Violeta Santos Moura)For: REUTERS

Chanel will do her parade in May

The Chanel fashion show will take place on Thursday May 5 in a place that this Tuesday was not revealed by the brand, which has already paraded in Monaco to present its collection Artistic careers 2006/07 at the Monte Carlo Opera. “By choosing Monaco, Virginie Viardcreative director of the brand, seals and prolongs Chanel’s ties with the principality,” the company said in a statement.

Virginie Viard at the latest Chanel show.  (AP Photo/Lewis Joly)
Virginie Viard at the last Chanel fashion show. (Photo by AP / Lewis Joly)

In the note, he recalled that Gabrielle Chanelfounder of the firm, had her villa La Pausa built in 1929 in Roquebrune-Cap-Martin, a few kilometers from Monaco, where the late Karl Lagerfeld erected his summer residence, La Vigie.

Currently, this relationship is maintained by the close ties of the firm with the Grimaldi, in particular with the daughter of Carolina de Monaco, Charlotte Casiraghiwhich in addition to being ambassador and spokesperson for the ‘maison’ since 2021, is founder of the Monaco Philosophical Meetings and sponsor of “Jumping International de Montecarlo”.

Charlotte Casiraghi in the back of the Chanel campaign.  (Photo: @chanel)
Charlotte Casiraghi in the back of the Chanel campaign. (Photo: @chanel)

Casiraghi has also been presenting since 2021 the Chanel Literary Encounters with different actresses, writers and female personalities and last January she was the protagonist of the Haute Couture spring-summer 2022 collection parade in Paris, which she inaugurated on horseback.

read also: Charlotte Casiraghi opened the Chanel show on horseback

Chanel cruise and haute couture collection

The Cruise collection is a mid-season line thatue in the case of Chanel dates back to 1910, according to the firm, when Gabrielle Chanel “offered her clients light and comfortable designs imagined for sunny vacation destinations”.

The last presentation of the brand was in Paris, during haute couture week where a collection was seen where the hits of the brand were protagonists: el tweed and the colors black and white. The detail was the bride who paraded with a black bouquet, a symbol of mourning for the death of the actor Gaspar Ulliel who was an ambassador for Chanel.

The bride of the Chanel show.  (Photo: REUTERS/Violeta Santos Moura)
The bride of the Chanel show. (Photo: REUTERS/Violeta Santos Moura)For: REUTERS

All expectations are now placed on Monaco. Will Charlotte Casiraghi walk again?

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