Claudia Willvonseder joins the management team at Oetker

Claudia Willvonseder – Photo: Dr. Oetker

Dr. August Oetker Nahrungsmittel expands its international management. Effective January 1st, Claudia Willvonseder will take over responsibility for Marketing, Research and Development, Compliance, Sustainability and Global Data Management.

Willvonseder has been Senior Executive Manager International Marketing & Innovation for Dr. Oetker. Before that, the designated managing director held leading positions at Ikea from 2006 onwards and was responsible for global brand management and the control of the company’s digital and data-driven marketing transformation in the role of Global Chief Marketing Officer and member of the group management at the Swedish headquarters. She started her career as a CD with Springer & Jacoby and worked for several years as the creative director of Saatchi & Saatchi.

An agency pitch (on communication and design) has been going on at Oetker International for several months, but it has not yet been decided.

Another new managing director

Also on January 1, Georg Heerdegen Parsbo will take over the personnel department in Oetker management and will also act as country coach for the Africa, Asia and Australia region. Since 2018, Parsbo has been the UK’s Managing Director responsible for marketing and sales for Dr. Oetker in Great Britain and Ireland, Category Management, Innovation & Development and Production. Before that, he had been managing director of Dr. Oetker Denmark was responsible for marketing and sales and at the same time performed international tasks in the Nordic countries.

Members of the international management of Dr. Oetker are still:

Albert Christmann, also personally liable partner of Dr. August Oetker KG, the holding company of the Oetker Group, continues to be responsible for the departments Corporate Development, Mergers & Acquisitions, Business Development & Integration as well as Dr. Oetker Corporate Communication.

Alexander Edelmann is responsible for the areas of controlling, accounting, finance, taxes, insurance and IT. As a coach, he also looks after the countries of Eastern Europe.

Martin Reintjes continues to be responsible for the entire sales area; In addition, he works as a coach for the countries in the Western Europe region.

Christian von Twickel is responsible for the areas of production and technology, logistics and purchasing. As a coach, he looks after the national companies in North, Central and South America.

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