Guillaume Leurent, director of marketing and digital at Gebberit will share its vision on the structuring of training and the monitoring of results; Eric Risser, Marketing Director at Terreal will take stock of the “right investment” in training actions: who to train? Should we internalize or rely on partners? According to what criteria? ; and finally, Mélanie Martinez, campus communication marketing director, Installux groupwill explain Installux’s support for aluminum carpenters: technical skills, but also business management, all the way to recognition of their profession and know-how.
This conference is aimed at communication / marketing / e-business directors and managers, sales force in the construction sector (industrial, institutional, etc.) as well as all the decision-makers involved in training.
For more information and to register, follow this link