“I know Koreans by their salaries”… Jeju lost to overseas travel for New Year’s Day

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The number of visitors to Jeju during the Lunar New Year holidays decreased by 7.6%
Overseas travel reservation rate soared 70 to 90 times

Incheon International Airport Terminal 1 is crowded with crowds on the morning of the 19th, two days before the Lunar New Year holiday. Incheon International Airport Corporation announced that the number of passengers using Incheon Airport for five days from the 20th to the 24th during the Lunar New Year holiday was predicted to be 610,674. [사진 출처 = 연합뉴스]

Jeju, which has been attracting attention as a popular travel destination during golden holidays such as holidays, has lost its power. While the number of tourists heading to overseas destinations such as Japan and Southeast Asia is increasing day by day, it is predicted that the number of people visiting Jeju during the Lunar New Year holiday this year will be less than last year.

According to the Jeju Tourism Association, it is estimated that 183,000 people will visit Jeju through flights and ships for five days from the 20th to the 24th of this month, when the holiday begins in earnest. This is 7.6% less than the number of visitors to Jeju during the Lunar New Year holiday last year (203,437).

There is disagreement about whether the 7% decrease is meaningful, but the travel industry is paying more attention to the fact that it has decreased. There is a reason why domestic tourists are heading abroad despite the high price trend.

The industry believes that unsatisfactory service, quality of products and food, and overpriced prices are the biggest causes. Consumers who had difficulty traveling abroad during the pandemic experienced this while flocking to Jeju, and they do not revisit because of the disappointment they felt at the time.

An industry insider said, “I wonder if the ‘overcharge’ of accommodations or car rental companies was the biggest problem. It was excessive, and most of all, there are many people who suffered.”

Tourists who visited Hyeopjae Beach in Hallim-eup, Jeju-si on the morning of the 16th of last month are enjoying the atmosphere of the winter sea. [사진 출처 = 연합뉴스]

In fact, the Jeju Special Self-Governing Province Police Department recently cracked down on popular restaurants, golf courses, and buffet restaurants on social network services (SNS) ahead of the Lunar New Year. A total of 12 cases were found, including one violation.

In the case of a restaurant that was introduced as a good restaurant on a broadcast program, it was found that they used white pork instead of black pork, even though they wrote a notice saying, “All pork cutlets are made with black pork from Jeju.” In addition, a famous golf course falsely labeled American pork, which is used as a side dish, as Korean.

Even if the facilities appeared to have no problems on the surface, complaints about the price are often mentioned among those who have visited Jeju. A consumer in his 30s said, “When I tried to rent a car in Jeju last June, the Avante cost 120,000 won a day. The insurance cost is separate,” he said.

While Jeju is being neglected, the number of tourists heading abroad is increasing day by day. According to the travel industry, 15,000 people booked Hana Tour overseas travel packages during the Lunar New Year holiday period (20-24), a 70-fold increase from the same period last year. On Mode Tour, the number also increased 90 times to 13,000.

As overseas travel becomes more active, the number of airport users is expected to increase as well. Incheon International Airport expects 480,000 people to visit the airport between the 21st and 24th of this month. This is a 17-fold increase from last year’s Lunar New Year holidays (27,986).

Recently, the number of Korean tourists visiting Japan is rapidly increasing as Japan is receiving special attention due to the weak yen (decrease in the value of the yen). The Japanese government announced that 1,012,700 of the 3,831,900 foreigners who visited Japan last year were Koreans. One out of every four foreigners was Korean.

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