Carmen Amada Pinzón has been a businesswoman and professional in cosmetic dermatology for 35 years. He was born in the community of Macaracas, province of Los Santos. His passion for the area of medicine arose at an early age, inspired by two figures: the first, his father, who was the town doctor, and second his aunt, who was a midwife. In search of his dream, he traveled to Panama City and graduated from the Faculty of Medicine of the University of Panama; in Brazil he trained in dermatology and then in Argentina he trained in cosmetic dermatology. Later he returned to the isthmus where, since 1986, work and perseverance have been two pillars that have marked his career.
His training has not only remained in the field of medicine, but has strengthened his knowledge in the cultural field. “I am a lover of folklore and I support all cultural manifestations, especially in Los Santos.” In addition, Pinzón promotes devotion to the Virgin of Perpetual Help in his town.
She says that her grandparents from the time she was little taught her that “nothing is obtained without hard work”; Today that motto and the sum of efforts have led her to be worthy of the ‘Executive of the Year’ recognition by the Panamanian Association of Business Executives (Apede).
In an interview with La Estrella de Panamá, Pinzón talks about the challenges in her career, female empowerment today and about her projects.
Let’s talk about your appreciation from Apede.
This recognition is given annually. I do not know the parameters for selecting the candidates, but when I received the news I started crying because I am a breast cancer survivor and it was something that totally changed my life. The first thing I thought was ‘God wants me to see this recognition in life’. I do not know if this recognition is an award for so many years of dedication in the companies in which I have participated; I see it with the commitment that I have to move forward and inspire other people.
What do you think of female empowerment?
At present it is very notorious since every day leadership in women is developed more and is linked to developing their talents and capacities to carry out sustainability that allows them to generate their own entrepreneurship, have economic security for themselves and their children. The ideal today would be that each woman in the business field can be a source of inspiration for another. There are things that must change from the roots; in schools they prepare you to be a salaried worker and not to undertake; That culture must be transformed, encouraging not only girls, but also boys to have their own ideas and own their own business.
Being from Maracas, Los Santos, during your conferences you have always referred to rural women. Is there equal opportunity for this sector in Panama today or not?
There are few opportunities for rural women. Today they continue to be marginalized due to the fact that the governments’ policies do not arrive or although there are policies created, the execution process does not materialize. Every day we see how rural women face challenges such as health, they do not have adequate places to give birth. As for the labor field, in Los Santos there are no large industries, the population that can be dedicated to agriculture and livestock or must depend on a position in the government. Unfortunately there are many limitations.
How would you improve those social challenges?
I would do a demographic study and analyze the needs. Large sewing workshops could be created with the themes of the skirt and embroidery. It would encourage companies to bring clothing to Panama and set up companies to help rural women. It would also create agricultural schools where training in this field is encouraged.
“There are few opportunities for rural women. Today they continue to be marginalized because the policies of the governments do not arrive or, on the contrary, there are policies created, but the execution process is not specified “
CARMEN AMADA PINZÓN,
With more than 35 years in the practice of cosmetic dermatology, what has been the biggest challenge you have faced?
My dream was not only to cure diseases, but to shape and improve from the aesthetic point of view the consequences of pathologies such as chickenpox that leave scars on the face, as well as acne, which is a deep issue in my clinic. That is why I wanted to implement a comprehensive care model for the patient, where the person was cared for and provided with diagnosis, education and treatment. This dermocosmetics business model, which I pioneered, has been successful. But before achieving this, the biggest challenge was educating the population on these issues; people believed that if they had acne they would get scars, but they don’t. Another challenge was sustaining this business model over time and ultimately facing criticism from colleagues. Despite these challenges, I kept going through education, investment, and perseverance to achieve what I wanted.
How do you see the evolution of cosmetic dermatology in the country?
It has developed very well. Dermatologists prepare more every day. Virtual communication has brought more opportunities to participate in more conferences and has promoted education from home; however, I believe that face-to-face training is also beneficial. An important point is that today the profession is being overshadowed by unsuitable or foreign people who attend and then leave the country and leave Panamanian and foreign women with complications.
I learned that you have a great love for the skirt and our customs. Do you consider that Panamanian society places sufficient value on these traditions?
At 66 years old, I have lived through the entire transition. Before, there was a very different concept of typical dances and the use of the skirt, but little by little the value of our traditions has been incorporated with more force in public acts, contests and events. The use of the skirt in the country is a very marked custom and in order for it to be maintained, a real study of the outfit must be made because the skirts are very expensive. I believe that action should be taken on the matter as soon as possible, for example, incentives could be created for those who want to wear it, because in the future the use of the skirt will be reduced due to the high costs and it will bring with it that they are introduced to the market imported or printed fabrics.
Throughout your career you have been worthy of multiple awards, what do you thank you for today?
I thank God and the Virgin of Perpetual Help who have given me the strength to carry on. Also to my mother, my children Javier and Amada, and my life partner Alex Espino. They are my support.
Is there anything you would like to do that you haven’t done yet?
I would like to create a foundation dedicated to guiding women when diagnosed with cancer. I also want to dedicate myself more to gardening.
If you had to close this interview with a message for reflection, what would it be?
We have to be more responsible with ourselves, with the care of our health and that of our loved ones. We must respect others because today there is a lot of intolerance on the streets. You have to be more disciplined and more responsible with the planet.