‘Multiple sources’ said Sony is buying Square Enix, allegedly

Remember when there was big talk about the Sony acquisition, specifically from industry veterans Jeff Grob and Greg Miller? Both were talking about Square Enix. “When I talked about the three rumors I heard, and one of them was an acquisition, these are the rumors I heard,” Miller finally revealed in one of his episodes. Note: I love you Audio notation. “I heard that PlayStation was acquiring Square and I heard that from several different sources.”

How, then, was this rumor doing the rounds but didn’t hear a peep about buying the Embracer Crystal Dynamics et al set? Miller hypothesizes that some wire may have been bypassed: “Was it that Square was trying to sell their Western studios and that was the rumor?” Take everything with a grain of salt. That’s what I heard, though, that PlayStation was trying to buy Square”.

As Miller rightly points out later in the podcast, anything is possible in this age where publishers love Activision Blizzard for nearly $70 billion. But here’s the thing: When acquisitions actually happen in the industry, we just Start Find out when the ink dries. That’s because business deals of this magnitude are mired in numerous non-disclosure agreements that are unimaginable to “insiders” on social media.

In other words, the next time you see a major rumor about buying a large company, we recommend that you approach it with the heavy help of skepticism.