OGM kicked out of pollsters’ association

The ÖVP affair of ex-Chancellor Sebastian Kurz and his environment is now making waves in the polling industry. Finally, two industry representatives, Sabine Beinschab and Sophie Karmasin, are listed as suspects in the case. It is the presumption of innocence.

Both were not members of the Association of Market and Opinion Research Institutes Austria (VdMI), but the latter insists on strict implementation of the self-imposed rules.

On Monday, the VdMI excluded one of the leading members of the association, Wolfgang Bachmayer’s OGM Institute, as the Ö1 morning journal reported today. Bachmayer violated association criteria.

The association, with the participation of Bachmayer, stipulated that a Sunday poll with the question of which party would be elected next Sunday should not be a pure online poll and that the methods had to be published.

On the other hand, Bachmayer violated a survey published on Sunday in the “Kurier”, VdMI boss Edith Jaksch criticized Ö1: “If we want to strengthen the industry, we have to take ourselves seriously and everyone must adhere to the rules.”

For Bachmayer, the criteria are “yesterday’s news”. Hardly anyone can still be reached on landline phones, and online surveys have given good results. Rather, he suspects a look at the business, since some telephone service providers are represented in the VdMI.