Opel Vauxhall will reduce its dealer network

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Published on 16/04/2018 at 19:45

Opel and Vauxhall, the two brands acquired by PSA last year from General Motors, will reduce their dealer network to lower costs in the face of lower sales in the UK market. / Photo archives / REUTERS / Neil Hall
Thomson Reuters
LONDON (Reuters) – Opel and Vauxhall, the two brands acquired by PSA last year from General Motors, will reduce their dealership network to lower costs in the face of declining sales in the UK market. Stephen Norman, the new boss of Vauxhall, has the mission to restore sales on what was once the largest market Opel-Vauxhall. The manufacturer saw its sales fall by 22% last year in Britain, against a decline of only 5.7% of the market. “The demands of the sector in the future and the requirements of the Opel and Vauxhall brands (…) will not require as many outlets as they currently have,” Stephen Norman told the press. Consumers are increasingly opting for the internet to avoid multiple visits to dealerships. The general manager of a chain of dealers told Reuters on March 23 that PSA’s UK subsidiary was planning to reduce its dealer network by one-third to around 200 to improve sales. (Costas Pitas, Claude Chendjou for French service, edited by Véronique Tison)

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