OXORDSHIRE's health chief has warned that more needs to be done to address obesity as the problem continues to increase pressure on health services.
In his annual independent report on public health, Dr. Jonathan McWilliam said obesity was a "major inequality issue" and urged the district leaders to work together to get on the route.
More than half of the county's adults are now overweight or obese, with the problem affecting more men than women, unskilled workers more than skilled, and black and Asian ethnic groups more than white.
And while the obesity rate in Oxfordshire is lower than the national average, the associated risks such as diabetes, heart disease and cancer still weigh heavily on already strained district health services.
Nationally, the problem is estimated to cost the NHS £ 6 billion a year.
Obesity is just one of several "cocktails" that affect the country's health. McWilliam: "Everyone plays a role in fighting obesity.
"We need to tackle it at three levels, and the government already plays a role in helping with food standards and controlling the amount of sugar and salt in food.
"On the ground, we plan our communities better and the healthy new cities are really groundbreaking.
"The third level is the individual level.
"We can all take a little more exercise, everyone is eating a bit healthier."
According to Dr. McWilliam's people are 20 percent less active today than they were in the 1960s. By 2030, the problem is likely to rise to 35 percent if current trends continue.
He said, "We are the first to make a conscious decision to build physical activity in our daily lives."
Dr. McWilliam said, however, that emphasis should be more on education rather than trying to dictate people.
He said, "I think it's important to keep the facts in front of people.
"It's not about Nannying – it's about helping people make better decisions.
"Once you've changed your beliefs, change your behavior once you've changed your behavior, change your health, and change your health as soon as you change your health."
McWilliam reiterated his recommendations from last year, albeit "more forcefully," and said that those in charge of the districts must continue to address those who benefit most from reducing inequality issues, while finding a way to directly address health issues in the planning process included. as in the pilot new healthy cities in Bicester and Barton.
Bicester has since introduced the "Blue Lines" initiative, which encourages residents to run, jog or run three 5-km routes.