Provision for nature: Merkur Versicherung becomes a partner in the BioBienenApfel social project

Thanks (OTS) An intact environment is the basis for a healthy and self-determined life. In an effort to focus on this human need, Merkur Versicherung becomes a partner in the BioBienenApfel social project. The aim of the partnership is to raise awareness of the need for biodiversity and to inspire people to protect nature. Under the motto “History with a future”, Austria’s longest-established insurance company is opening the next chapter on the subject of sustainability and is campaigning for the creation of new habitats for bees.

Merkur Versicherung and Frutura fruit and vegetables are two leading Styrian companies that are now working together to protect bees and preserve biodiversity in the BioBienenApfel social project, which was started by Frutura owner Manfred Hohensinner in April 2021. This initiative is primarily about creating new habitats for bees, but also about providing people with a sustainable supply of regional fruit and vegetables and protecting the climate through needs-based production in the region. The interaction of a future-oriented and preventive lifestyle on a small and large scale – as the connection between man and nature – makes the partnership between Merkur Versicherung and BioBienenApfel unique.

History with a future

Ingo Hofmann, CEO of Merkur Versicherung: “As a comprehensive insurer, we know how important an intact environment is for our quality of life. As with our own health, we can all take precautions when protecting nature. Each of us can contribute to strengthening this awareness with a forward-looking lifestyle: because what we do today lays the foundation for good health in the future. We want to accompany people on this path, which is why we support the community project BioBienenApfel.”

Frutura owner Manfred Hohensinner: “Merkur Versicherung stands for values ​​that our society needs on the way to a good future: self-determination, regional strength with a view of the bigger picture, innovative courage and the necessary portion of curiosity to dare something new and tried and tested to preserve. If we want to make the world a little bit better together every day, we have to get people to do something and make them aware that even with supposedly small contributions, each and every one of us can make a big difference – this applies to a sustainable lifestyle as well as to protection the nature.”

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Questions & contact:

Merkur Insurance AG | Merkur Campus Graz
Mag. Jürgen Pock | Press spokesman for the Merkur Group
Mobil: +43 664 4500936
E-Mail: [email protected]