Switzerland has attracted world stars before. So did the late Bond actor Roger Moore. His favorite place: Gstaad. His favorite means of transport: the train. He even advertised him. In an SBB commercial he jokes (in German!) That so far he has done everything possible to save himself a ticket. But now he luckily has “the license to half-taxi”. How much he received for advertising is not known. But there was a free half-fare card for one year. After that, Moore revealed in an interview, he had to pay for it himself again.