South Korean company Samsung is confident that the demand for the flagships Galaxy S9 and Galaxy S9 + presented in February will be higher than on the Galaxy S8 and Galaxy S8 +. This is reported by the Korean edition The Bell with reference to informed sources.
According to the publication, Samsung expects to sell this year about 43 million smartphones Galaxy S9 and Galaxy S9 +. At least, this goal was announced to its suppliers. As expected, in the first quarter, Samsung will release 12 million Galaxy S9 and Galaxy S9 +, in the second – 13 million. In the third quarter, deliveries of new flagships will amount to 10 million units, and following the results of the last three months of 2018 – about 8 million units.
Thus, Samsung Galaxy S9 and Galaxy S9 + can outperform sales of successors in the face of Galaxy S8 and Galaxy S8 +, which last year sold 41 million copies. Nevertheless, sales of new flagships will be lower than Galaxy S7 and Galaxy S7 Edge. Their sales in 2016 were 48 million units.
According to analysts of Counterpoint Research, sales of Samsung Galaxy S9 and Galaxy S9 + this year will be from 40 to 43 million. Judging by the reports of retailers, the demand for new flagships is not much higher than for predecessors.