The Matrix Resurrections Marketing mocks Mark Zuckerberg’s Facebook rebranding

When it was announced that Mark Zuckerberg was preparing to announce the new name for his Facebook empire, the world eagerly awaited to find out what the new nickname would be and who would be the first to laugh at him when he arrived. It didn’t take long, as Zuckerberg revealed that the social media giant will now be called Meta and also explained his plans for an entire virtual reality called Metaverse, a name that appears in the 1992 sci-fi novel. . Snow accident, which he believes is the future of the online experience people can have, blurring the lines between social media and reality. Which, to many, looks a lot like a parallel to the reality seen in The matrix, and it looks like The Matrix Resurrections official Twitter account feels the same as they immediately jumped into the news.

A tweet on the social media site shared the recent promotional poster featuring the red and blue pills that have been seen in all of The Matrix movies, but in this version, the tagline for “The Choice is Yours” has been replaced by the words, “Now based on real events. “So that no one has any doubts about the reference, they even made it very easy by using the hashtag” #Meta “.

While the announcement couldn’t have come at a better time for Warner Bros. Take full advantage of the situation and use it for last minute marketing as the film’s December release approaches, plenty of instant memes and references were made. to other big sci-fi franchises that deal with the premise that life becomes a dark computer simulation with humans controlled in many ways. For those who don’t yet know what Zuckerberg’s plans include, then his vision includes this:

“In this future, you will be able to teleport instantly as a hologram to be in the office without moving, at a concert with friends or in your parents’ living room to catch up,” Mark Zuckerberg said in his presentation. announcement. “It will open up more opportunities no matter where you live. You’ll be able to spend more time on what matters to you, reduce traffic time and reduce your carbon footprint.

Think about how many physical things you own today that might just be holograms in the future. Your TV, your perfect working setup with multiple monitors, board games and more – instead of physical objects put together in factories, these will be holograms designed by creators around the world.

You will go through these experiences on different devices: augmented reality glasses to stay present in the physical world, virtual reality to be completely immersed, and phones and computers to access existing platforms. “

Obviously, no one really expects us to be suddenly confined to our homes, to experience everything via an online connection anytime in the near future for a number of reasons. There are a lot of people who struggle to use a multi-functional TV remote control, let alone try to work with holographic objects, and when it comes to online connections, there are many places that struggle to keep a reasonable connection to watch. a Netflix movie without it pausing to buffer multiple times, so the idea of ​​having a fully functional reality via the internet may be something that will be embraced by some in the same way as cryptocurrencies, but there is a long way to go before a majority embarks on Zuckerberg’s latest idea.

As for those who want to experience the adventure on the big screen, Matrix resurrections arrives in theaters and on HBO Max on December 22.

Sujets : The Matrix 4, Facebook

45seconds is a new medium, do not hesitate to share our article on social networks to give us a solid boost. ????