According to specialized technology sites, Zuckerberg would have confirmed that the platforms of WhatsApp y Messenger will be the ones that drive the growth of the sales in the company, as a strategy to keep Meta’s economy afloat; so the monetization of these social networks is close to being implemented
Although for the moment the app WhatsApp does not have a premium version with subscription payments that is open to the public, there is a version pay from platform which is only available for some specific accounts in business plans.
There is talk of the “premium” version of the platform Messenger service with different characteristics among which is the ability to generate a link custom.
This may include the name of the company in the URL that is generated to share and start a direct chat on the app.
As long as the subscription premium, WhatsApp business users will be able to change the name of the link every 90 days and no other company You will be able to claim that link as your own. When you stop performing the payment This will be available again to whoever decides to purchase it.
On the other hand, those who have platform in its premium version they will also have access to a feature directed especially to customer service. With the monthly subscription it will be possible to link up to 10 devices in order to better manage messages that the company receives.
Although at the moment it is not really known what the implementation of these options aimed at businesses would be like for the accounts of the users regular; yes it is expected that platform have useful differential features for regular users who do not have a profile Business.
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