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- A Bloomberg analyst expects Apple to host a spring event virtually in March or April 2022.
- The company is likely to announce a new iPhone SE with 5G support and a faster chip, along with a new 27-inch iMac and a higher-end Mac mini.
- The Apple Watch Series 8 with a body temperature sensor is unlikely to be introduced in 2022.
Product launch events hardware from Apple, Inc. (NASDAQ:AAPL) are key catalysts moving the stock needle. The Cupertino company has been staggering its season launch events in recent years.
What has happened
Apple’s spring event is likely just a few months away, and here’s what Mark Gurman of Bloomberg expects:
The spring event could be held virtually in March or April 2022, Gurman noted in his ‘Power On’ newsletter.
Apple is likely to announce a new iPhone SE with 5G support and a faster chip, according to the Bloomberg columnist. He also expects the model to largely retain the look and feel of the existing iPhone but come with internal updates.
The tech giant could also announce a new 27-inch iMac and a high-end Mac mini with M1 Pro and M1 Max chips at the event, it added.
Gurman anticipates that Apple’s Annual Worldwide Developers Conference, a platform for releasing operating system updates, will once again be held virtually.
Although the Apple Watch Series 8 has been rumored to add a body temperature sensor, Gurman sees a slim chance of this feature coming in 2022.
Because it is important
Apple’s spring 2021 event, called ‘Spring Loaded’, was held on April 20, in which the company introduced the AirTag, a new thin Mac with M1 chip and Touch ID, a larger iPad Pro, the Apple TV 4K and a new purple iPhone 12. The company also announced Podcast subscriptions and the Apple Card Family.
However, the stock did not react strongly to these announcements, posting modest losses on the day of the event and a couple of sessions following.
In 2020, the company did not hold a spring event, but announced new products through press releases.
Photo: Courtesy of Sean MacEntee and Flickr