The Enduring Power of “It” Factor: How Early Perceptions Shape Long-Term Brand Equity in Entertainment In 2024, the internet rediscovered a decades-old …
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Mirage’s Dramatic Weight Loss and the Scrutiny of Public Image Recent reports surrounding South Korean entertainer Mirage have ignited a firestorm of …
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The Shifting Sands of Korean Celebrity Marriage: Beyond Damage Control, Towards Transparency Nearly 40% of South Korean marriages now end in divorce, …
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