Wrestling fans and ice cream enthusiasts, rejoice! A new collaboration between WWE superstar Cody Rhodes and iconic ice cream brand Drumstick is set to hit Walmart stores nationwide on Monday, March 16, 2026. This limited-edition flavor, arriving just weeks before WrestleMania 42, promises a sweet victory for fans of “The American Nightmare.”
A Flavor as Bold as the Champion
Drumstick, renowned for its classic flavors like Rocket Pop and Star-Spangled Berry Pie, has crafted a unique cone to honor the two-time Undisputed WWE Champion. The new Drumstick Red, White & Blueberry cone features a vibrant combination of blueberry sauce, strawberry dairy dessert, a crisp white coating, and delightful rice crisps. According to an official statement, the flavor profile is designed to be “as bold as the 2-time Undisputed WWE Champion” himself.
Expanding on WWE and Drumstick’s Partnership
This isn’t the first time WWE and Drumstick have teamed up to deliver a sweet experience to fans. Last year, the two brands partnered for activations surrounding WrestleMania and SummerSlam, featuring WWE legend John Cena and the playful character Dr. Umstick. These collaborations demonstrate a strategic effort to connect with audiences beyond the wrestling ring, tapping into shared passions for entertainment and treats. The success of the initial partnership clearly paved the way for further collaborations, with Cody Rhodes being the latest superstar to receive the Drumstick treatment.
The choice of Cody Rhodes as the face of this new flavor is particularly noteworthy. Rhodes’ journey to the top of WWE has been widely celebrated, resonating with fans who admire his dedication and perseverance. His story, often described as a tale of overcoming adversity, aligns well with the celebratory nature of a special edition ice cream cone.
Beyond the flavor itself, the exclusive partnership with Walmart adds another layer of accessibility for fans. With a suggested retail price of $4.97 for a box of four cones, the treat is positioned as an affordable indulgence for wrestling fans of all ages.
The broader trend of celebrity endorsements in the food and beverage industry highlights the power of brand association. By aligning with popular figures like Cody Rhodes, Drumstick aims to enhance its brand image and attract new customers. This strategy is common across various sectors, leveraging the influence of celebrities to drive sales and build brand loyalty.
What does this partnership say about the evolving landscape of sports entertainment marketing? And how will future collaborations between WWE and consumer brands continue to innovate and engage fans?
Frequently Asked Questions About the Cody Rhodes Drumstick Cone
This exciting partnership between WWE and Drumstick offers fans a delicious way to celebrate their favorite superstar and the upcoming WrestleMania 42. Don’t miss out on the chance to grab a box of Cody Rhodes Drumstick Red, White & Blueberry cones – a truly champion-worthy treat!
Share this article with your fellow wrestling and ice cream fans! What are your thoughts on this unique collaboration? Let us know in the comments below!
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