Rado & Smriti Mandhana: Boosting Women’s Cricket Growth

Rado Elevates Luxury Sports Narrative with Smriti Mandhana Partnership ZURICH — In a move that bridges the gap between Swiss precision and sporting brilliance, luxury watchmaker Rado has officially named Indian cricket sensation Smriti Mandhana as its newest “Friend of the Brand.” This strategic alliance is more than a simple endorsement; it is a calculated … Read more

India Sports Economy 2025: $2B+ & Cricket’s Rise

India’s Sports Economy Surpasses $2 Billion Milestone, Fueled by Cricket and Media Investment February 29, 2024 New data reveals India’s sports industry has achieved a landmark $2 billion valuation in 2025, driven by escalating media spending and the enduring popularity of cricket. The sector’s total value reached ₹18,864 crore (approximately $2.13 billion), marking a robust … Read more