India’s Sports Economy Surpasses $2 Billion Milestone, Fueled by Cricket and Media Investment February 29, 2024 New data reveals India’s sports industry has achieved a landmark $2 billion valuation in 2025, driven by escalating media spending and the enduring popularity of cricket. The sector’s total value reached ₹18,864 crore (approximately $2.13 billion), marking a robust … Read more
Delhi Capitals’ Sponsorship Portfolio Fuels WPL 2026 Campaign The Delhi Capitals (DC) are gearing up for the 2026 Women’s Premier League (WPL) season, not only with a competitive squad boasting a blend of experience and emerging talent, but also with a robust portfolio of sponsors backing their ambitions. As the team aims to contend for … Read more
Usha International Extends Partnership with Mumbai Indians Women for WPL 2026 In a significant boost for women’s cricket, Usha International has announced the renewal of its partnership with the Mumbai Indians Women’s team ahead of the 2026 season of the Women’s Premier League (WPL). This continued collaboration underscores Usha International’s long-term commitment to fostering the … Read more