Since Facebook announced two days ago changing its name to Meta, the wave of comments, criticism, and even questions has not subsided.
However, many people interested in networking sites stopped at the phrase meta, stressing that it means “dead” in Hebrew, and commented sarcastically and insinuated that the giant company may have actually intended this name to refer to its bitter decline and the knockout blows it received during the last period.
While Twitter users commented putting Facebook’s name on the tombstones, Nirit Weiss-Platt, an expert in the world of technical technology, wrote a tweet on her Twitter account, saying: “In Hebrew, the word Meta means dead.
In addition, the hashtag #FacebookDead, which is a Facebook that died, has spread among the gloomy tweets on Twitter.
Get rid of your fingers!
It is noteworthy that it is not the first time that a trademark has been lost between the “ropes” of translation, or perhaps falling into the translation trap, according to what the British newspaper “The Guardian” reported.
When the famous “Kentucky Fried Chicken” sign arrived in China during the 1980s with the phrase “lick your fingers”, it was not met with enthusiasm by the residents, especially since the translation of this slogan from English into Mandarin means “get rid of your fingers!”.
However, the damage was not significant, and now KFC is still one of the largest fast-food chains in the country.
It is noteworthy that Facebook announced on Thursday changing its name to Meta in a relaunch of its brand, focusing on ambitions related to building (Metaverse), a shared virtual reality environment that the company is betting will be the next major platform.
Meanwhile, CEO Mark Zuckerberg said at the company’s conference on live virtual broadcasting and augmented reality that the new name reflects his company’s ambition to build a new world of virtual reality instead of being a social networking service only.
The move came at a time when the world’s largest social media company is grappling with criticism from lawmakers and regulators over its market power, digital decisions and oversight for abuse on its platform.