Friday, 20 Apr 2018
Business

The future of health in Latin America

David Reveco Sotomayor David Reveco Sotomayor

Most of us have health-related apps on our phones that tell us how many steps we take, how many calories we burn, or how many hours we sleep. Keeping track of health and vital signs is already part of the routine, and according to Americas Market Intelligence, the portable sensor market in Latin America is expected to grow 40% by 2020. However, what is missing is integrating all this data in an intelligent system.
Data management and the penetration of technology in Latin America have advanced at unimaginable speeds and offer incredible opportunities for the transformation of the healthcare industry. Countries such as Mexico, Brazil, Peru and Chile, among others, already have national systems of electronic medical record (EMR, for its acronym in English). Chile has an EMR implementation rate of 73% in hospitals, while Uruguay has done so at a rate of 63%. In addition, Colombian hospitals (51%) also adopted this system.
In this context, it is essential to accompany health professionals throughout their technological transformation. It is important to understand your goals and challenges, offer solutions and innovative business models that adapt to these specific needs and at the same time, allow the population to take an active role in controlling your health through interconnected technologies.
To create a health system that is sustainable for future generations, we must provide personalized, industrialized and inclusive services.
The data revolution is enabling people to lead healthier lives through the use of connected devices. Now, thanks to innovations such as the cloud and the Internet of Things (IoT), consumers can track their health in a completely personalized way. In this way, it is necessary to teach them to optimize the potential of this revolution.
The power of digital technology, artificial intelligence and massive data are giving rise to the creation of increasingly integrated health systems and industrialized care models. By making use of these technologies, health professionals achieve greater efficiency and increase productivity, which leads to better results and lower operating costs. A good example of industrialized care is the health department of Abu Dhabi, which carried out clinical examinations of its entire population in order to develop a health plan adapted to the specific needs of the country according to the real problems.
We are facing the growing challenge of providing more inclusive care and offering access to health to more people. To achieve this goal, we must focus on integrated solutions: unique combinations of systems, software and services developed in response to the consumers’ perspective and adapted to meet specific needs.

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